Columbus Public Health

Buyer seeks to disseminate sexual health outreach campaigns to prevent HIV and STIs. The campaign will target at-risk communities, including LGBTQ individuals and racial minorities. Buyer requires a vendor to develop and implement a comprehensive media plan utilizing social media, traditional media, and community events. The campaign will focus on sex-positive messaging and utilize various digital platforms and local influencers.

• 11/20/2024 - Questions and Answers Posted
• 12/1/2024 - Proposal Due Date
• 3/1/2025 - Beginning of Grant Period
• 2/28/2028 - End of Grant Period

• Culturally and linguistically appropriate services
• City of Columbus Contract Compliance Number
• Not debarred or suspended from federally assisted projects
• Capacity to implement program by March 1, 2025

• Develop comprehensive media plan for targeted messaging
• Manage and disseminate campaigns on dating apps and social media
• Coordinate with local influencers for content creation
• Implement geofencing for targeted outreach
• Organize in-person events in central Ohio
• Conduct focus groups with target communities
• Create and manage digital and traditional advertising
• Provide monthly progress reports and campaign analytics
• Develop sex-positive messaging for HIV and STI prevention
• Coordinate outreach to LGBTQ, racial minority, and sex worker communities