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Wakulla County Tourist Development Council Marketing, Social Media Development and Website Update & Support

12/17/2024
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Crawfordville, FL

Wakulla County Board of County Commissioners

The buyer seeks a qualified firm to provide marketing, social media development, and website update and support services for the Tourism Development Council. The scope includes graphic design, social media management, website maintenance, marketing plan development, market research, copywriting, email marketing, blog development, and PR support. The buyer requires innovative ideas in nature and heritage-based tourism marketing strategies.

  • 11/21/2024 - Technical Questions Due
  • 11/27/2024 - Responses to Technical Questions
  • 12/17/2024 - Proposal Due Date
  • 1/7/2025 - Oral Presentations
Refer to RFP
  • Create visually appealing graphics for digital and print media
  • Manage social media scheduling and content creation
  • Maintain and update Visit Wakulla website
  • Develop and execute comprehensive Annual Marketing Plan
  • Conduct market research on tourism trends and target demographics
  • Provide copywriting and research services for promotional materials
  • Design and send monthly email newsletter to subscribers
  • Write and publish monthly blog posts highlighting Wakulla County attractions
  • Provide ongoing PR support and emergency PR management
  • Manage and place advertisements across various platforms

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