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Airport Marketing Services
Port of Oakland
The buyer is seeking innovative marketing services agencies to provide 'as-needed' design services for San Francisco Bay Oakland International Airport. The services encompass development, design, and production of marketing and creative assets for various advertising campaigns. The buyer aims to execute aggressive marketing and advertising campaigns to promote new and existing air service. The goal is to sustain and improve the Airport's market share of passenger traffic.
- 11/8/2024 - RFP Issued
- 11/22/2024 - Non-Mandatory Pre-proposal Meeting
- 12/2/2024 - Question/RFI Due Date
- 12/6/2024 - Response Date
- 12/19/2024 - Proposal Due Date
- At least 10 years' airport, airline, or tourism experience
- Develop and maintain San Francisco Bay Oakland International Airport brand
- Produce high quality advertising assets
- Support website updates and content development
- Design and distribute monthly newsletter
- Support marketing initiatives and advertising campaigns
- Assist with strategic development of marketing initiatives
- Create assets for various advertising platforms
- Support rollout of new airport name
- Assist with marketing for 100th anniversary in 2027
- Support marketing for Terminal Modernization and Expansion Project
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