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Marketing Services for R3 Initiative
City of Union City
The buyer seeks marketing services to support its 'Reclaim, Renew, and Reimagine' (R3) Master Plan initiative. This initiative aims to enhance quality of life and cultural experiences in the rapidly growing community. The buyer requires assistance in creating a unified identity, fostering community engagement, and positioning itself as an attractive, forward-thinking city. The project includes brand development, digital content creation, web design, community events, and strategic communications.
- 2/24/2025 - Pre-Proposal Meeting
- 2/25/2025 - Deadline for Written Questions
- 2/28/2025 - Questions and Answers or Addendum issued
- 3/6/2025 - Proposal Due Date
- 5/20/2025 - Proposer Awarded on or about
- Create compelling brand narrative for R3 initiative
- Design brand identity aligning with city's visual standards
- Execute strategic social media plan
- Produce engaging videos, podcasts, and advertising
- Develop user-friendly webpage for R3 initiative
- Organize community engagement events
- Create and distribute regular newsletters and editorial content
- Collaborate with city leadership on R3 messaging
- Review existing R3 collateral and make enhancement recommendations
- Submit monthly marketing reports with metrics and project status updates
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