Monroe County - Purchasing Department

The buyer is seeking applications for funding to organize a special annual event in FY 2026. The event should generate overnight visitors for multiple Monroe County lodging properties and provide out-of-area marketing exposure. The event must be open to the general public and may include festivals, concerts, or sporting events. The primary goals are to guarantee overnight visitors, brand the destination, and entertain existing visitors.

• 4/8/2025 - Proposal Due Date

• Organize an annual special event that generates overnight visitors for multiple Monroe County lodging properties
• Develop out-of-area marketing exposure for the event
• Create an event open to the general public
• Guarantee overnight visitors for the event
• Brand the destination through the event
• Entertain visitors who are already in the area
• Plan and execute a festival, concert, or sporting event
• Coordinate with local lodging properties for visitor accommodation
• Design marketing materials that highlight Monroe County as a destination
• Measure and report on the event's impact on local tourism