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Search Engine Optimization (SEO) Services

4/30/2025
$30,000 ($2,500/month for 12 months)
Washington, DC

Academy Of Hope Adult Public Charter School

Buyer seeks qualified contractor to provide comprehensive Search Engine Optimization services for 12 months. Buyer aims to strengthen digital presence, attract prospective learners, and increase awareness of educational programs. Services include keyword research, on-page optimization, content creation, backlink building, and technical SEO. Buyer values partners who align with their core values of Community, Acceptance, Respect, Empowerment, and Service.

  • 4/30/2025 - Proposal Due Date
  • Hold valid business license and insurance throughout contract period
  • Have relevant experience in SEO or digital projects
  • Provide staff chart and role descriptions
  • Demonstrate alignment with AoH's core values (CARES)
  • Have experience in nonprofit or education sectors
  • Develop comprehensive SEO strategy for adult education organization
  • Conduct keyword research focusing on adult education and workforce training
  • Optimize 10 core website pages including meta titles and descriptions
  • Create 24 optimized blog articles addressing user search intent
  • Build 8 quality backlinks monthly from high-authority websites
  • Perform continuous technical SEO audits to ensure proper site performance
  • Create real-time SEO dashboard with performance metrics
  • Deliver monthly reports summarizing campaign progress
  • Focus on local directories and education-related blogs for backlinks
  • Improve search rankings for educational and workforce-related keywords

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